No matter how many transactions you do, every real estate transaction is different. They each come with their own clients, cooperating agents, inspectors, lenders, appraisers, and most of all - complications. In real estate, but mostly in life - effective communication is essential.
So often when there is a lapse in communication, we are quick to blame the other party. Yet, when things go off the rails, we often must look inward to solve the problem. Others ability to understand us and further communication with us starts with us.
Here are some easy-to-implement ways to improve your communication:
Set Expectations. We hear a lot about setting expectations - with our clients, on the other side, with other agents, etc. But this goes beyond setting expectations during the transaction and boils down to the need to set expectations at every turn.
Have Empathetic Awareness. Empathy goes a long way to effectively communicating with others. It helps you understand what they're going through and how it is impacting their position so it offers insight into how what you communicate could be interpreted and even responded to. When you take the time to understand how the other half lives and perceives you can understand how to communicate effectively with them.
PRAA. This one is a tough one for me. Sometimes when we're driven by passion, it is difficult to pause long enough to really absorb what someone else is saying or consider an alternate perspective. This is a huge disservice to both ourselves and our communication. Instead of charging ahead, I use this acronym to help me communicate effectively. Whenever I hear something, I try to take the time to pause and truly listen to what the other side is saying, not just hear it. From there, I reflect on what was said, why it was said, what the tone was, and how I can respond. Next, I adjust my response accordingly. Not necessarily to abandon my perspective, but to deliver my thoughts in a manner that the other side will be most receptive to. And lastly, then I act. Saving actions for last isn't always easy, but it is certainly worth the time you'll save in ineffective communications.
Whether or not you utilize these methods, investing in your communication skills isn't just a necessary component for a successful real estate career, but a successful life. Becoming an effective communicator you will see the benefits both in your career and your personal life. I guarantee it. If you're looking for one thing that can truly set you apart from the pack, this is it.